Client: Guitar Center | Location: Roosevelt Way Guitar Center | Project Date: October, 2023

Guitar Center welcomed Seattle Legend, Kim Thayil of Sound Garden, back for an exclusive workshop to talk about his experience, his technique, and the band’s unique sound. 

Guitar Center approached Element 7 to facilitate a live stream for the event, including countless more into the conversation and expanding the audience of who could learn from the prolific guitarist. We supplied a multi-camera package and operators to capture the workshop, and streamed out to the Guitar Center YouTube page from inside the venue.

We also provided event coverage video to tell the story of Kim’s visit, capturing his arrival and preparation to be edited into an evergreen version of the stream post-event.